Ashley is the Web Design & Resource Coordinator with MATCH and the Wisconsin Tobacco Prevention and Control Program. Exploring new storytelling methods, developing design strategy, and finding ways to connect with audiences have long been her passions. She has a BA in journalism from UW-Madison and brings more than a decade of experience across several areas of communications and marketing to this role, including writing and editing, graphic design, event planning, web content development and social media management. Prior to joining MATCH, Ashley served as the Communications and Marketing Manager for the UW School of Veterinary Medicine and created content around animal and human health topics. Outside of work, she can usually be found gardening, hiking, playing board games, or chasing her energetic toddler.